Meeting/Event Information

The Need to be Decisively Indecisive: Understanding Behavioral Changes for the Meetings & Event Industry

This is a Joint Virtual Event with the Austin & San Antonio Chapters.  We will have interactive breakout sessions prior to our speaker beginning. 

Please note the Start time is 11:45 AM to allow for networking in breakout sessions. 

Michael Dominguez, President & CEO for Associated Luxury Hotels International (ALHI), will discuss  how the pandemic forced all of us to experience so many learnings, twist, and forks in the road.  As we start to emerge into a clearer future, there has never been a greater need for you to be Decisively Indecisive.

“Affective Forecasting”, the psychological study of how one feels into the future is front and center after 2020.  The experience of 2020 has absolutely been unexpected, uncertain, and devastating in many ways.  We now face a world, country, economy, and industry traveling a road much less traveled as we begin to restart our global commerce engine and hospitality industry.

What will be the long-term changes in our industry?  What were the silver linings to come out of this challenging time?  It is important to know where to look and more importantly to not overthink what may or may not be structural in change.

This session will help identify the questions we should be asking as we know the next 18 months will set the course on where end up with permanent behavioral changes to the Meetings & Events Industry.

Learning Objectives:

  • Update on the current situation regarding the Global state of COVID19 and Vaccine distribution
  • Meeting environment expected changes for the remainder of 2021
  • Current state of the economy and expectations for 2021 and 2022
  • A review of travel experience changes and expectations
  • The need to engage – still ever present
  • Adoption of technology and process in a “Fast Forward” society


Michael Dominguez
President & CEO

Associated Luxury Hotels International (ALHI)

Michael Dominguez serves as the President & CEO for Associated Luxury Hotels International (ALHI).   ALHI is a Global Sales Organization with a team of nearly 80 professionals located among 26 offices across North America and Europe, ALHI’s serves a membership group of hotels that are Independent Hotels & Independent Brands that are an exclusive luxury collection.   Prior to joining ALHI, Michael served in executive sales leadership roles with MGM Resorts, Loews Hotels, Hyatt Hotels, Starwood Hotels and many more.

Michael is actively involved in leadership roles in the Meetings and Events Industry and currently serves as a Past Chairman of the International Board of Directors for MPI.

Michael speaks in the industry often on topics of disruption, the state of the industry, the economy, behavioral lessons.  Michael was recognized in M&C Magazines survey of top industry speakers and was an invited speaker at South by Southwest in 2018.

Michael’s other industry leadership involvement includes board positions with: 

  • US Travel Association (Executive Committee)
  • Meetings Mean Business Coalition (Executive Committee)
  • ASAE’s Board of Directors
  • FICP’s Influence Committee
  • APEX Standards Committee
  • GBTA Foundation Board
  • HSMAI Foundation Board
  • Co-Chair APEX Room Piracy Taskforce

Michael was recently recognized in the industry for numerous honors including:

  • Induction in the EIC’s Hall of Leaders in 2019
  • com’s “50 Most Influential Hispanics in the US”.
  • Successful Meetings Top 25 Most Influential People in the Meetings Industry 2013 -2015
  • Smart Meetings 2015 Smartest Industry Leaders
  • HSMAI’s 2014 Top Minds in Sales and Marketing
  • Meetings Focus 2014 Trendsetter
  • MeetingsNet 2014 Changemakers



$0.00 GBTA Austin Chapter Member

$5.00 GBTA Austin Chapter Guest $5.00 Donation to Foster Angels

$0.00 GBTA Austin Chapter Guest